A Global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) Market Research Report from Emergen Research has been formulated by analyzing key business details and an extensive geographic spread of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) industry, encompassing key business details and extensive geographical coverage. In addition to providing crucial statistical data about the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market, this study covers qualitative and quantitative aspects of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market. A comprehensive analysis of established and emerging players in the market is summarized in the report. The report also covers the business overview, the product portfolio, and the strategic alliances and expansion strategies of the companies.

Location-Based Services (LBS) and Real-Time Location Systems (RTLS) are two distinct technologies that have revolutionized the way we live and work. LBS is a mobile application that utilizes the location of a user to provide relevant information, while RTLS is a system that tracks the location of assets or people in real-time. The market for these technologies has been growing rapidly in recent years, driven by a number of factors.

The global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market size is expected to reach USD 113.27 Billion in 2032 and register a steady revenue CAGR of 17.6% during the forecast period, according to latest analysis by Emergen Research. The increasing adoption of smartphones and mobile devices, along with the growth of IoT technology, are some of the major factors driving the market growth. Additionally, the need for better supply chain management and the growing demand for location-based advertising are also contributing to the expansion of the LBS and RTLS market.

One of the major drivers of the market is the increasing demand for location-based advertising. Location-based advertising allows businesses to target potential customers in a specific location, based on their interests and preferences. According to a report by the Interactive Advertising Bureau, 70% of consumers are more likely to make a purchase from a business that uses location-based advertising. This has led to an increased adoption of LBS technology by businesses across various industries.

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Due to movement restrictions and lockdowns due to the current COVID-19 pandemic, the growth of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) industry is expected to be negatively affected. In addition to the impact of the COVID-19 pandemic on numerous global markets, the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) industry is expected to feel the effect as well. The slowdown in economic growth and dynamic changes in demand will further affect industry growth. The report covers the impact analysis of the COVID-19 pandemic on the overall Location-Based Services (LBS) And Real-Time Location Systems (RTLS) industry.

Radical Highlights of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) Market Report:

  • Comprehensive overview of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market along with analysis of the changing dynamics of the market
  • Growth Assessment of various market segments throughout the forecast period
  • Regional and global analysis of the market players, including their market share and global position
  • Growth strategies adopted by key market players to combat the impact of the COVID-19 pandemic on the market
  • Impact of the technological developments and R&D advancements on the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market
  • Information about profit-making strategies and developmental strategies of major companies and manufacturers
  • Insightful information for the new entrants willing to enter the market
  • Details and insights about business expansion strategies, product launches, and other collaborations
  • The report incorporates advanced analytical tools such as SWOT analysis, Porter’s Five Forces Analysis, feasibility analysis, and investment return analysis

Analysis of the segments and their growth projection is carried out by extensive historical and current analysis of the market scenario. Further, the report offers details about the factors and features of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market expected to boost the growth of the industry in the coming years.

Location-Based Services (LBS) And Real-Time Location Systems (RTLS) Market Segmentation:

Component Outlook (Revenue, USD Billion; 2019–2032)

  • Platform
  • Services
  • Hardware

Location Type Outlook (Revenue, USD Billion; 2019–2032)

  • Outdoor
  • Indoor

Application Outlook (Revenue, USD Billion; 2019–2032)

  • Tracking and Navigation
  • Marketing and Advertising
  • Location-Based Social Networks
  • Location-based Heath Monitoring
  • Others

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The section on the competitive landscape offers valuable and actionable insights related to the business sphere of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market, covering extensive profiling of the key market players. The report offers information about market share, product portfolio, pricing analysis, and strategic alliances such as mergers and acquisitions, joint ventures, collaborations, partnerships, product launches and brand promotions, among others. The report also discusses the initiatives taken by the key companies to combat the impact of the COVID-19 pandemic.

Key Companies Profiled in the Report are:

AiRISTA Flow, Inc., Apple Inc., Hewlett Packard Enterprise Development LP, CenTrak, Inc., Cisco Systems, Inc., Telefonaktiebolaget LM Ericsson, Esri, GE HealthCare, Google, and HERE

Regional Landscape section of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) report offers deeper insights into the regulatory framework, current and emerging market trends, production and consumption patterns, supply and demand dynamics, import/export, and presence of major players in each region.

The various regions analyzed in the report include:

  • North America (U.S., Canada)
  • Europe (U.K., Italy, Germany, France, Rest of EU)
  • Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
  • Latin America (Chile, Brazil, Argentina, Rest of Latin America)
  • Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Additional information offered by the report:

  • Along with a complete overview of the global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market, the report provides detailed scrutiny of the diverse market trends observed on both regional and global levels.
  • The report elaborates on the global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market size and share governed by the major geographies.
  • It performs a precise market growth forecast analysis, cost analysis, and a study of the micro- and macro-economic indicators.
  • It further presents a detailed description of the company profiles of the key market contenders.

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Highlights of Table of Contents (TOC):

  • Overview of Global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) Market
  • Competitive analysis of the Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market
  • Regional analysis of Global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market production and revenue
  • Regional analysis of Global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market supply, consumption, and export & import
  • Type-based market analysis of global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) production, revenue, and price trends
  • Application-based analysis of the global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market
  • Manufacturer profiles, manufacturing cost, and upstream and downstream analysis of global Location-Based Services (LBS) And Real-Time Location Systems (RTLS) market
  • Conclusion of the research report
  • Appendix

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Neha Ambore

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